The Making of Confidence BE®

A story of purposeful innovation

The Making of Confidence BE® is a brand new, behind-the-scenes series told through the eyes of the people who made it happen. Across five episodes, we step into the shoes of key members of the team which created the range – each sharing the honest, human stories behind the decisions that shaped Confidence BE®.

This is more than just a look at how the range was made. It is a reflection on the ‘why’ behind every detail – from the soft touch materials to the colours that help people feel more like themselves again. Every choice was made with one goal in mind: to change lives.

This series uncovers the challenges, the care, and the commitment that went into creating something truly innovative and never seen before.

Episode 1: Uncovering the needs

In this first episode, Maria Holland shares how a large-scale research project uncovered what really matters to people living with a stoma and where change was needed.

Episode 2: Crafting Confidence BE®

Next, we hear from Lee Tretheway who explains how powerful insights were interpreted and transformed into a product designed to change lives.

Episode 3: Pre- and Post-production

This time, Iain Powner shares how planning, precision and a quality-first approach helped bring Confidence BE® to life.

Episode 4: Brand new processes and machinery

We turn to Steve Meade who reveals how we developed new processes and bespoke machinery to make manufacturing Confidence BE® possible.

Episode 5: Further needs, more challenges

In our final episode, Lee Smith explores how evolving patients’ needs continue to shape future developments.

Want to know more or try it yourself?

If you'd like to learn more about Confidence BE® or request a free sample, we're here to help.

Learn more and order a sample

Our partners and accreditations

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  • Disability Confident Committed
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